See it the way customers do.

Two free checks that ask about your business before they say anything. Each hands back something you keep: the fixes that matter most, words to use today, a page to print. No email, no sign-up, and nothing you type leaves this device.

Your Google front door

Most people meet your business on Google before they meet you. Answer eight questions about your listing and get a plain read of how it holds up, the three fixes that matter most for your kind of business, and a review request you can send today.

About three minutes. It helps to have your listing open: search your business name on Google, on your phone.

A hand turning a shop sign to read Come in, we’re open
A phone showing a map route, held up on a forest road
What kind of business is it?

So the fixes and the review request fit how your customers actually find you.

Can you log in and edit the listing?

Search your business name while signed in to Google. If it’s yours, edit buttons show above the listing.

What does the main category say?

It’s the line under your name, like Coffee shop or Roofing contractor.

Are the hours right?

Check the day of the week, and whether holidays are set.

When did you last add photos yourself?

Customers’ photos don’t count here, only ones you added.

Your reviews

The count and the stars sit right under your name. Leave a box empty if you’d rather not say.

When did the latest one come in?

Do you reply to reviews?

Your replies show under each review, for everyone to read.

When did you last post an update?

Updates are short posts on the listing with a photo: news, an event, what’s new.

What can someone do straight from the listing?

Tick every one that works today. Try them on your phone if you’re not sure.

Your read shows here

It fills in as you answer, and it’s yours to copy or print when you’re done.

The Customer Path

Every customer walks the same path: they find a way to reach you, they buy, and some come back. Answer seven questions with your real numbers, or a rough range when you don’t know, and see where people slip away and what to try first.

About three minutes. No numbers are filled in for you, and Not sure is always an answer.

A customer and a barista talking over a café counter
A shop owner reading a message on her phone at the counter
How do most new customers first reach you?

Pick the one that brings the most new people. You can run it again for another.

In a normal month, about how many new people reach you that way?

New people only, not your regulars. A rough month is fine.

How many get a real answer the same day?

Your missed-call list, and any message still waiting from yesterday, will tell you.

Of the people you talk to, how many buy?

A guess from a normal week is fine.

What’s a typical first purchase worth?

What a new customer spends the first time: the first order, visit or job.

How many come back, or send someone, within a year?

Think of the customers you had this time last year.

When they come back, how often in a year?

Once a year for a roof check, every week for a coffee. A rough answer is fine.

Your path shows here

It fills in as you answer, and it’s yours to copy or print when you’re done.

Secret Link